beyondt Archives

Building Apps That Are Secure by Default

Security tends to get treated as a final checklist item — something to review right before launch. By then, most of the decisions that determine how secure an app actually is have already been made. Security is architecture, not a feature How data is stored, how users are authenticated, what information an app collects and […]

Ideas for using your website to pivot your business model.

If your company has been impacted by the economic crisis, this post could offer suggestions for how to use your website to adapt to the new market conditions. As a business owner or manager, you know that the economic crisis can bring unexpected challenges and changes. If your company has been impacted by the downturn, […]

Tips for optimizing your website for lead generation during a downturn.

This post covers tactics like enhancing your calls-to-action, streamlining your forms, and using social proof to build trust with potential customers. As a business owner or manager, you know that generating leads can be especially challenging during an economic downturn. With fewer people spending money, it’s important to make sure that you’re doing everything you […]

Utilizing Email Marketing to Stay in Touch with Customers

Email marketing can be an effective way to stay in touch with customers during an economic crisis. You can use email to send newsletters, promotional offers, or updates about your business. This can help keep your business top-of-mind with customers and encourage them to continue doing business with you. As a business owner or manager, […]

Using Paid Advertising to Target the Right Audience

Another way to generate leads during an economic crisis is by using paid advertising to target the right audience. This could involve running search ads, display ads, or social media ads that are targeted towards users who are likely to be interested in your products or services As a business owner or manager, you know […]